rockstar energy focus launch
Get ready to level up with Rockstar's newest line of Focus fueling energy drinks. This isn't your average energy boost – we've taken it a step further. Say goodbye to those one-dimensional caffeine bombs and say hello to a whole new experience that's all about enhancing the things we love. Whether you're an early riser, a meditation guru, or just have exceptional taste; we wanted to bring your world into focus.
role: designer/animator
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Design & Animation: Scholar
Executive Creative Director, Partner: Will Johnson
Art Director: Zach Herdman
Managing Director / E.P.: Anne Skopas
Executive Producer: Peter Hullinger
Head of Production: Nicole Smarsh
Sr Producer: Michael Heil, Andrew Rindlaub
Designers: Kirt Critoph, Liam Elias, Susie Scheer, Olivia Trotter, Javier Tommasi
CG Lead: Michael Cafarelli
3D Animators: Kirt Critoph, Liam Elias, Vin Kim, Susie Scheer